Marrakesh Express restaurant branding butcher paper

A modular identity brings Morocco to Brooklyn

About This
Project

Marrakesh Express is a delicious Moroccan food cart staple in Brooklyn. They approached me to create a logo that expressed their unique mix of traditional and contemporary values. The identity we created together is made of a modular set of infinitely recombinable stamps and panels. So far, we’ve put them together to make butcher paper, menus, posters, stickers, and signage. This project was featured in the book First Thing's First! New Branding For New Businesses.

For

Startups Ready To Scale

For

Global Leaders

For

Technology

For

Beauty And Wellness

For

A New Vision

For

Challengers Ready To Challenge

For

Established Brands

For

CPG And Beverage

For

Startups Ready To Scale

For

Global Leaders

For

Technology

For

Beauty And Wellness

For

A New Vision

For

Challengers Ready To Challenge

For

Established Brands

For

CPG And Beverage

Not Beer Packaging Design

Nessen Company Tom's of Maine Toothpaste Packaging Design

Tom’s of Maine Packaging Design

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Work
Thinking
For Designers
For Startups

Studio

201 Clinton Ave #9A
Brooklyn, NY 11205
(646)346-9739

Contact

Email
LinkedIn
Instagram

Capabilities

Brand Strategy
Positioning
Naming
Design Sprints
Visual ID
Packaging
Tone Of Voice
Brand voice GPTs
Content Strategy
Executive Comns
User Experience
Web Design

Selected Clients

Arte
Bite Brands
Bowery Farms
Brutine
CoinMarketCap
Colgate Palmolive
Diageo
Eight Sleep
Ever & Ever
Facebook
Fevo
Fi
Google
Hello Oral Care
Help Remedies
Huey Suncare
Kiva
New York Times
Over Easy
Plus Edibles
Quest Nutrition
Runa
Samsung
Spotify
Sullivan Street Bakery
Vita Coco

Recognition

American Illustration
Art Directors Club
Cannes Lions
Communication Arts
Dieline Awards
Webby Awards

Publications

AdAge
AIGA Eye On Design
Brand New
Communication Arts
Creative Boom
The Dieline
Fast Company
First Things First!
It’s Nice That