What Google looks like in a fluid future
About This
Project
This report commissioned by futurists at Google looks at the future of work and leadership and what strategic form Google will need to take. Most excitingly, the project called for updating Google's branding, exploring how their visual identity would evolve in a more fluid, complex future. In this vision of the future, their classic shapes and colors flow into each other, converging, and, as in real life, individual parts are never as siloed off as they seem. If you came here looking for Google secrets, my apologies. You will only find dummy text in these excerpts and so you will need to look elsewhere. If you wait around long enough though, the future will reveal itself anyways.
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Startups Ready To Scale
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Global Leaders
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Technology
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Beauty And Wellness
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A New Vision
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Challengers Ready To Challenge
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Established Brands
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CPG And Beverage
For
Startups Ready To Scale
For
Global Leaders
For
Technology
For
Beauty And Wellness
For
A New Vision
For
Challengers Ready To Challenge
For
Established Brands
For
CPG And Beverage
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